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Deliverables – Skillking will provide

What Franchisee will provide

Sales and Marketing

  • Right to use our brand “Skillking” & other IPR’s like training methodology, curriculum etc.
  • Sustainable business model
  • Collateral designs
  • Sales and Placements training
  • Product pricing
  • Revenue model and marketing strategies
  • Support visits of Skillking professionals
  • Designing timely campaigns for the centers like offers for festive season, campaigns for summer breaks, dual certification programs with Universities and colleges etc.
  • Providing designs for collaterals like leaflets, broachers, prospectus, banners, hoardings, standees etc.
  • SMS campaigns, email campaigns, market mapping , capping and tapping, daily , weekly, monthly activity calendars for sales and marketing.
  • Setting targets , budgeting, forecasting, doing analysis of cost of running business, making plans for reduction and optimization in per hour cost.
  • Support in Government tie-ups, corporate training contracts, University alliance, college tie ups introducing different model of education delivery.
  • Campaigns for Women’s day celebration , we roll out courses for housewives , other several offers like Valentine’s day special and offer for all other festivals and celebrations happening in country
  • We also design digital marketing campaigns for franchisees like Google, face book, LinkedIn, E-mailers.
  • We also roll out timely scholarship schemes to acquire more and more students in the center.
  • Our marketing and sales specialists will also make regular visits (Quarterly) for analysis , review , training & way forward.

Technical and Academic

List of equipment and specs
Training methodology
Examination & Certification systems
Centre automation software with end-user training
Content upgrade (as required)
Visits by Skillking technology experts
Curriculum/Product and teaching methodology
Online Examination and Certification System
Ongoing technical support
E learning Portal
Technical and Academic
Technical and Academic

Training Support

Train-the-Trainers (with certification)
Sales and Placements training
Training methodology
Training aids for instructors
Training is a ongoing process for all functions and we deliver the same efficiently throughout the center operation.


Operational Training
Examination & Certification systems
Centre automation software with end-user training
Handholding for all the center staff to become expert in educational center operations
Cloud based ERP system
E learning Contents for all the students
Manual and guide books for all the functions

Technical and Academic
Technical and Academic


Placement assistance for every students to start the career
Placement policy with training to center placement staff
Strategy for tie ups with companies and generating vacancies
Full proof system for making students ready for the job interviews
Employability sessions in every module for placement aid
Grooming and mentoring process for every students to get placed in companies

Steps leading to the Signup & Centre Launch

Once in - principle agreement has been reached, the following steps needs to be followed:

  1. Aspiring Franchisee issues an Letter of Intent along with a filled form containing the franchisee’s background
  2. Skillking issues an Acceptance of the LOI
  3. Mails the format of the MOU to the aspiring Franchisee, along with payment schedule, pro-forma Invoice and Bankers Advice
  4. Skillking shares the standard Agreement copy with the Franchisee
  5. Skillking dispatches the centre start-up kit and other documentation, including creatives and technical equipment specs to Franchisee
  6. Location is finalized by mutual consent
  7. Centre Infrastructure work begins
  8. Skillking helps the franchisee in faculty and staff recruitment
  9. Operational Training of Franchisee and staff by Skillking
  10. Train-the-Trainers (where applicable)
  11. Franchisee draws a marketing and sales plan and gets it approved by Skillking
  12. Automation software is setup with training of staff
  13. Centre Audit is done by Skillking, prior to centre launch
  14. Centre launch and regularization of admissions
  15. Batch launch

Technical Know-How Fees

One-time payment has to be made at the fime the decision for setting up of a Skillking Learning centre is finalized. This is accomplished immediately after the Franchisee Agreement is signed up. The initial Agreement is for a period of 5 years and will be renewed on mutual acceptance of both entities
Technical Know How Fees
Technical Know How Fees

Recurring Royalty Fees

An amount which is payable every month, as a percentage of the total collection of the Learning centre
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